Entering 2014, the LED lighting industry is enjoying good news. In terms of macroeconomic policies, the incandescent lamp elimination plan of many countries and regions around the world began to take effect in batches; in the performance of enterprises, the first-quarter financial statements of domestic listed companies were frequently reported, which opened a good start in 2014. In a certain sense, it also affirms the main position of LED lighting in the lighting industry.
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In 2014, the advantages of LED outdoor lighting are still very large. Commercial lighting started to start last year. This year, when it comes to fruiting results, home lighting will start this year. Guan Yong, general manager of Sunshine Lighting, said at the Spring Investment Strategy Meeting of the High-Industry Research Institute that an industry has ushered in a significant development time, generally when technology advances rapidly and industry technology costs fall.
Cost reduction is basically achieved in any industry through product innovation and large-scale manufacturing. The most typical example of product innovation is that Jobs designed the Apple mobile phone and successfully broke the mobile phone industry. When Nokia is the current CEO of Joma. Ollila announced at a press conference that she agreed with Microsoft’s acquisition that she did not say anything wrong, but I did not know why, we lost. After that, dozens of Nokia executives, including him, could not help but cry. Nokia is a company worthy of admiration. Nokia has not done anything wrong, but the world has changed too fast.
Traditional lighting companies themselves must remain unchanged. At the same time, LED industry supply chain companies will be eliminated if your thinking cannot keep up with this era. As mentioned in the special focus section of this issue, "The lens will be disappeared", in the context of the LED lighting price reduction, packaging and power supply have become popular, and will the LED lens be removed in the future? This is a question worthy of every LED person to think about, especially those Taiwanese lens companies who think they are high.
In recent years, more and more companies have entered the LED lighting industry, but most companies have not really seen the characteristics, situation and market structure of the LED lighting industry, and can not find a direction, resulting in many enterprises in production, sales or The layout of the channels is very impetuous. Dr. Zhang Xiaofei, Chairman of Gaogong LED, pointed out at the 2014 China LED Lighting Supply Chain Good Product Tour Symposium held in Zhongshan on April 11.
In large-scale manufacturing, by optimizing the supply chain and large-scale procurement, it is often possible to obtain raw materials at a more advantageous price, and each company hopes that its suppliers can lower the price every quarter. However, because of this price cut, it has brought considerable pressure on the supply chain enterprises. Therefore, some companies choose to take the sword and take the low price as the main competitive means of the company.
Fighting the price war, how to measure this price/performance ratio? What is the low price? In the IC and power supply columns, we have investigated the current status of the LED driver power industry, and selected the products and prices of a small and medium-sized enterprise in the industry for your reference only.
LED lighting has to enter the homes of millions of people. It is a must-have quality for cheap and easy use. This requires enterprises to be more optimistic about the supply chain, keep pace with the times, and actively innovate and develop more cost-effective products.
After the waves of the Yangtze River pushed forward waves, the former waves died on the beach. This oil painting poem describes that everything in the world is constantly advancing. Now a new generation of people replaces the old generation, and innovative technology replaces the original technology, which is quite a bit of awesome meaning.
As a new army in the lighting industry, LED lighting has given the entire lighting industry vitality and opportunities. To a certain extent, it will also send those enterprises that are self-sufficient and unable to keep up with the times and seize the opportunity to transform and upgrade to the beach of the lighting industry.
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