At present, the situation facing China's foreign trade development is more complicated and severe than in 2014. In the first 10 months of 2015, China’s exports were 1.86 trillion US dollars, down 2.5% year-on-year. From the perspective of export products, mechanical and electrical products maintained growth, with exports increasing by 0.8% year-on-year, of which lamps exports increased by 13.9%, significantly higher than the national overall level. Looking back over the past five years, China's lighting industry's exports continue to show rapid growth. Compared with the downturn in the overall economic environment at home and abroad, especially the downward pressure on the foreign trade situation, lighting appliances have become one of the few industries that continue to grow. Although exports continue to grow, the continuous decline in export growth also reflects the current complex factors of the lighting industry in the face of foreign trade, and still need to carefully analyze the future foreign trade situation of the industry. 1. Is the market demand for foreign trade development still strong? The demand of the international market is the first element of industry development and special foreign trade growth. In the past five years, the lighting industry has continued to grow its exports, maintaining a growth rate of more than 15%. At the peak of 2012, it was close to 35%. This rapid growth is mainly due to the great demand for semiconductor lighting products in the international market. With the gradual acceptance of LED lighting products by consumers, the demand for such products in the international market has expanded, while the market for traditional electric light source products has been shrinking, and the export of electric light source products has continued to decline. In the first three quarters of 2015, the export volume of electric light source products decreased by 12.5% ​​year-on-year. Among them, the export volume of fluorescent light products fell by nearly 14% year-on-year, and the export volume decreased by more than 15%. The continued growth of the lighting industry relies mainly on the growth of foreign trade in LED lighting products. In the near term, the market for LED lighting products is still in a rising period. The demand for LED lighting products in the domestic and international markets will maintain a growing trend; but in the long run, it should also be noted that the long-life characteristics of LED lighting products and the light source. With the obvious trend of integrated development of lamps and lanterns, the speed of product update and elimination will be lower than that of traditional products, and the market share of replacement light source products will also change. Manufacturers should be fully prepared for this, and adjust production capacity and product structure. There should be sufficient judgment to prepare. 2. Is the competitiveness and comparative advantage still obvious? The lighting and lighting industry in China has been able to maintain a stable and rapid development trend in the past 20 years, mainly due to the relaxed industrial environment and significantly low provided for accelerating economic development since the reform and development. Labor cost advantage in industrialized countries. With the changes in social development and the continuous improvement of the country's environmental protection requirements, the tightening of land policies, labor costs continue to rise, the environmental management requirements of enterprises have increased, and the cost advantage of China's industry has gradually disappeared. LED lighting products obviously have the production and processing methods of electronic products in the production form, and China's lighting electrical industry is also transitioning from labor-intensive to automated production. Enterprises in the lighting and electrical industry should continuously increase investment in product research and development, design, intellectual property protection and application, brand promotion, cross-border cooperation, intelligent manufacturing, etc., and form new competitiveness as soon as possible, from low factor cost competition to brand, The transformation of the network and services will continue to maintain the international competitive advantage of enterprises and China's lighting industry. 3. Whether the international transfer trend of the industry shows that the processing trade is dominated by foreign-funded enterprises, and the general trade is dominated by domestic national enterprises. With the gradual weakening of the advantages of low labor costs, the ratio of processing trade to general trade has gradually changed. In the peak period of economic development in the past 20 years, processing trade accounted for more than 50% of total trade, and in the last two years, it has fallen to around 30%. At present, global industrial development presents several new characteristics. On the one hand, the process of re-industrialization in developed countries attracts high-end industries to return to the country; on the other hand, many labor-intensive industries are shifting to countries such as Southeast Asia, and foreign companies are moving to China. With less investment, the number of domestic and foreign investment in China has gradually leveled off. Specific to the lighting industry, under the influence of international projects promoting the use of efficient lighting products worldwide, with the advancement and development of LED lighting technology, many developing countries, especially Southeast Asian countries, use low labor costs and the development foundation of the previous electronics industry. Actively build the lighting industry in the country. Taking India as an example, it is actively cooperating with countries with strong lighting industry such as Japan, introducing production technology and enterprise management methods, improving product quality, and accelerating the establishment of national LED lighting product standard system, and is rapidly developing its own LED lighting industry. Although China's lighting industry still maintains an advantage in the international market, the international transfer trend of the industry has begun to appear. Relevant production enterprises should actively pay attention to changes in the foreign trade market and adjust product positioning and market layout.
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