Behind the popular Shanghai Auto Show, Chinese consumers are gradually increasing their car buying intentions. The professional survey agency International Market News Agency (MNI) released the survey report on Chinese consumers' car buying sentiment yesterday. This year, the enthusiasm of Chinese consumers to purchase cars has increased significantly compared with last year. The comprehensive index reflecting the changes in the automotive market demand has been created for 7 months in March this year. The highest since it reached 87.6. Among them, 19.5% of car-free families plan to purchase cars in the next 12 months, and 18.6% of car-owning families plan to purchase a second car within 12 months.
The Chinese consumer car boom index comes from a monthly survey of more than 1,000 respondents across China, asking them questions about car purchases, including car ownership, car purchase plans, budgets, preferences, etc.
The survey also analyzed various factors that Chinese consumers consider when buying a car. Among them, 37% of consumers said that they are most concerned about price, and 32% of consumers said they are most concerned about safety. Although the brand ranked third, the supporters only had 8%. In addition, comfort, driving costs, etc. are also considered by consumers.
As far as the car purchase budget is concerned, the number of respondents who choose 100,000 to 140,000 models is the highest, reaching 29.6%; the respondents who prefer models with more than 200,000 yuan are followed by 21.5%; then they are 80,000 to 9 The model of 10,000 yuan accounted for 14.2%.
According to the above budget, Chinese consumers' preferences for models have changed a little: the proportion of preferred cars is still 38%, ranking first; SUV models have become a rising star, and 34% of respondents said they would prefer SUVs when buying cars. At the same time, new energy vehicles such as electric vehicles have also been recognized by more and more respondents. 49% of respondents said that the environmental friendliness of the purchased vehicles was “very importantâ€, and 86% of respondents said they were very optimistic about the prospects of electric vehicles, saying they would replace traditional gasoline and diesel vehicles in the next 10 years.
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